Sherin Mathews Case: Body Found in Texas Identified; Father Changes Story

first_imgThe child’s body found in the culvert near Wesley Mathews’ home in Richardson city has been identified as that of the missing three-year-old girl, Sherin Mathews.The Dallas County Medical Examiner used dental records to identify the body, according to the Richardson Police. The cause of death remains unknown. Her father Wesley Mathews was arrested on Oct. 23 after changing his story of how the incident happened. His initial story was that he sent her outside as punishment for not drinking milk at 3 am. In the second version of the story, he said that she choked on milk and he disposed her body after she died.Mathews’ wife Sini claims that she was asleep when the incident took place. The police do not contest this claim. Wesley Mathews is charged with first degree felony of causing injury to a child and is being held on $1 million bond.He was arrested for abandoning and endangering the child, according to his earlier story for sending her out as punishment. He had then told the police that once he saw that Sherin was not at the spot he left her, he went inside and did some laundry while waiting for her to come home. He called the police well after day break, at 8 am.Sherin was developmentally disabled because of which Wesley and Sini had put her on a special diet that required them to feed her whenever she was awake to help her gain weight, since she was malnourished.Sherin’s four-year-old sister has been put under foster care by Texas Child Protection Services after the case came to light. Wesley and Sini attended a court hearing on Oct. 23 to regain custody of their biological child. The next hearing has been postponed to Nov. 13. Related ItemsMissing Indian child TexasRichardson city policesherin mathewsTexasUS Little IndiaWesley mathewslast_img read more

China shuts 9 factories over toxic school tracks scare

first_imgBeijing, Jun 23 (PTI) China have shut down nine factories making race tracks using recycled toxic materials and detained few people after a number of children fell sick in several schools.Officials in Cangzhou, North Hebei Province, shut down nine factories and detained “related personnel” yesterday after China Central Television (CCTV) reported that a number of workshops had been using recycled industrial waste to produce materials for the track ovals widely used in schools.Hebei provincial authorities also vowed to investigate its rubber track producers following the CCTV investigative report that said dozens of companies in Hebeis Baoding and Cangzhou had been using used automobile tires, electrical wires and other plastic or rubber items to produce track oval materials.These recycled materials are believed to contain toxic chemical substances and heavy metals harmful to human health, the report said.Following the report, the Cangzhou government set up a special task force composed of industry supervisors and police to inspect all related factories, sealing the equipment, materials and semi-finished products in these workshops, news portal reported.The CCTV report has added fuel to the ongoing uproar from parents of school children in more than a dozen provinces across the country.They have been complaining that the pungent smell of newly-built rubber sports fields and tracks are causing the students nosebleeds, headaches and allergies.Nearly 100 parents of students at Beijing No 2 Experimental School in the capitals Xicheng district gathered outside the school, claiming that the school cheated them in a school-hosted test report that claimed its newly-built track oval met national emission standards, state-run Global Time reported.advertisementThe latest test results of an independent institution invited by the parents showed that the content of toxic formaldehyde in the classrooms have all failed national standards, the parents told the Global Times.The schools principal and parents failed to reach an agreement as of press time, the report said.Dozens of students at the school suffered from nosebleeds, dizzy spells and coughs after running on the synthetic track oval in Baiyunlu School, the parents said.Similar incidents have been reported in the past two years in cities that include Guangzhou, Shenzhen, Chengdu and Shenyang.”We can only call it a questionable track for now, because we havent received the test results to prove that the track caused all of these problems,” Shi Jianhua, who helped draft rules for synthetic materials for track surfaces, told the Global Times on Wednesday.”But the questionable tracks do contain certain toxic substances, such as methylbenzene which emits a foul smell, and the smell surfaces in high temperatures,” Shi said. Some samples contain methylbenzene and xylene, Shi said many questionable tracks were produced by small uncertified workshops, and they won the contract by offering lower prices. PTI KJV UZMlast_img read more

Infographic: How Much is Spent on the Lottery State by State

first_imgMy birthday is on Halloween, so every year I get super excited. I plan what my costume will be, decide how I want to celebrate and text all my friends to let them know. Last year, I was finally able… Full Story,Technology has transformed the way we dine out in groups. Gone are the days when friends take turns treating each other to nights on the town. Now that apps make money accessible everywhere, tabs are paid down to the cent… Full Story,Occupation: Copywriter Industry: Digital Marketing Age: 29 Location: Indianapolis, IN Paycheck (BiWeekly): $2,100/mo after HSA and 401(k) removed Monthly Expenses: Rent: $462.50 Car lease: $300 Insurances: $85 All other expenses Utilities: $200/mo Pet supplies: $30/mo Phone: $50/mo Streaming services: $15/mo… Full Story,Occupation: Digital advertising Age: 30 Location: San Francisco Bay Area Income: $5,200 month net post 401K, health insurance / HSA, and taxes Total Debt: $0 Monthly Expenses: Rent and utilities: $1,800 Auto: $275 including car insurance Internet/mobile: $120 10:00 am:… Full Story,The holidays are time for family. Here are some fun ideas from our friends at Quotacy on how to make the most of this holiday season with your loved ones, with a bit of humor. ?   With the rise… Full Story,Occupation: Social Media Manager Industry: Digital Marketing Age: 26 Location: Indianapolis, IN Paycheck: $2,500/month after health/vision insurance deductions Monthly Expenses Rent: $700 Car Insurance: $65 Renters Insurance: $16 Utilities: $75 (Internet, Electric, Gas) Dental Insurance (not through work): $15 Hulu:… Full Story,On November 30th, The Financial Diet is kicking off their nationwide book tour for The Financial Diet: A Total Beginner’s Guide To Getting Good With Money in New York.  Join us when the tour hits your city and don’t forget… Full Story,Occupation: Data Analyst Industry: Digital Marketing Age: 31 Location: Menlo Park, CA Paycheck (BiWeekly): $1,700 after auto-savings, 401k, ESPP purchase, renters & auto insurance and health care removed I have everything removed automatically as I have trouble with in-the-moment spending…. Full Story,Occupation: Account Services & Freelance Writer Industry: Digital Marketing Age: 39 Location: Longmont, CO Paycheck (3): $4,700/mo includes salary and three freelance clients (side hustles) Monthly Expenses Rent: $900 Car loan: $275 Credit card payment: $450 All other expenses… Full Story,If you’re still in college or a recent grad working with a limited budget, the idea of implementing a healthy lifestyle can seem overwhelming and very expensive. If you aren’t careful, you might find yourself shelling out lots of cash… Full Storylast_img read more

Prestigious Colleges With the Lowest Tuition

first_imgHas an organization or university offered you an opportunity with a stipend? Whether it’s an internship or apprenticeship, a stipend is a set amount of money that helps offset living expenses. This fixed amount is financial support provided while you’re… Full Story,Truth is, there is a lot to be excited about when it comes to college: new friends, a new routine, (college parties!), and more independence. But along with all these perks, it’s also time to start thinking about your finances…. Full Story,A routing number is a unique number that identifies a specific banking institution. Each routing number is made up of nine digits. Routing numbers are sometimes referred to as an American Banker’s Association routing transit number or an ABA RTN…. Full Story,It’s stressful enough having a car loan over your head and staying on top of your monthly payments. But what if you have an upside-down car loan — in other words, the amount you owe on your set of wheels… Full Story,When you’re trying to get your financial house in order, it’s easy to get lost in the specifics. You might stress about how to adjust your budget, where to find some extra cash for the holidays or what funds to… Full Story,Shortly after graduating from New York University with a Master’s degree, Melanie Lockert turned to food stamps, as she worked her way out of $81,000 in student loans. “There were a lot of emotions around carrying that debt. It caused… Full Story,Traveling is one of the best things in life, and luckily, low funds don’t have to dash your dreams of enjoying an epic adventure. A wealth of destinations—both in the U.S. and abroad—are so affordable that even hardcore penny pinchers… Full Story,While we don’t yet have flying cars that collapse to the size of a suitcase, pneumatic tubes that transport us from room to room or machines that automatically bathe and clothe us in the morning, every day we’re getting closer… Full Story,Times have changed since Grams and Gramps were your age, looking to settle down and buy their first home. But today the house with the white picket fence—or that trendy loft in downtown—isn’t completely out of the question if you… Full Story,We recently hosted a Twitter chat as part of our #RealTalkSeries. And let’s just say, things definitely got real. Many of you joined us to discuss “taboo” and cringe-worthy money questions such as how to improve a bad credit score,… Full Storylast_img read more

MintStyle with Rachel Weingarten: Easy Summer Entertaining

first_imgWho would have thought that a holiday that began as the commemoration of an ancient saint would become one of the biggest spending days of the year? According to the National Retail Federation, the average person will spend $130.97 on… Full Story,Aside from the temperamental weather, scarcity of holidays and pervasive universal cranky moods, one of the worst parts of winter is the feeling of being trapped indoors for months at a time. While bears are too busy hibernating to take… Full Story,I recently joked to friends that late last year most of the updates on my social networks involved mass food consumption (and accompanying pictures.) For the first week of the New Year, most of the updates involved or included exercise… Full Story,We are three days into the New Year and you may already be having a hard time following through with your resolutions. Financial resolutions are always popular choices but sticking to a budget and tackling your financial goals is an… Full Story,My inbox is full of questions about how to usher in the New Year while getting the most bang for your buck. As with most of my Q&A columns, the following are composites of several similar questions. At Home Celebration… Full Story,You’ve made your list and you’ve checked it twice. You’ve even added it to your Google calendar and synced with your extended family members. You are probably so efficient that every gift on your holiday list is not only accounted… Full Story,It’s December and you know what that means: The frenzy of the gift-giving season has begun again. I’m a fan of gifts of experience and “two-part” gifts. The gift of an experience can harbor memories that last a lifetime. For… Full Story,One of the more interesting facts to emerge from the Black Friday shopping weekend is that a majority of us splurged on ourselves instead of others. Since many of us still face daunting gift lists, I’ve enlisted the help of… Full Story,If you’re reading this, chances are good that as much as you love the turkey, trimmings and time with family, you’re already secretly plotting the best holiday shopping plan of attack. To save you time crowded against thousands of other… Full Story,If there is one wardrobe staple that gets a lot of play every winter, it’s your coat. It doesn’t matter how well cut your pants are or how striking your sweater is, and even if you live someplace only a… Full Storylast_img read more

Selfies make your nose looks 30% BIGGER and are fuelling a rise in cosmetic surgery, experts warn

first_imgA new study by researchers at Rutgers New Jersey Medical School has revealed the distortive effects of selfie cameras, which are prompting many people to develop a skewed self image.If you find yourself taking hundreds of selfies but still aren’t happy with the image, then you may have fallen victim to the ‘selfie effect.’A new study by researchers at Rutgers New Jersey Medical School has revealed the distortive effects of selfie cameras, which are prompting many people to develop a skewed self image.The researchers, including Boris Paskhover, who specialises in facial plastic surgery, explained that selfies are regularly given as examples as why patients are seeking plastic surgery.Dr Paskhover said: “Young adults are constantly taking selfies to post to social media and think those images are representative of how they really look, which can have an impact on their emotional state.“I want them to realise that when they take a selfie they are in essence looking into a portable funhouse mirror.”In the study, the researchers developed a mathematical model that shows how noses are distorted by photos taken at close range.The model was based on the average head and facial feature measurements form a range of racially and ethnically diverse participants.It revealed that an average selfie – taken about 12 inches from the face – makes the nose appear 30 per cent bigger, compared to an image taken 1.5 metres (5 feet) away.Dr Pashkover believes that the detrimental effects of selfies on self-image is a public health issue.According to the American Academy of Facial Plastic and Reconstructive Surgeons, 55 per cent of surgeons say people come to them seeking cosmetic procedures for better selfies.Sourcelast_img read more

“Life Is Sacred”: The Surprising Link Between Reducing Homicide and Traffic Fatalities in Bogotá

first_imgThis approach galvanized public attention around “traffic violence.” Targeted social marketing and education programs encouraged people to expect safe and courteous behavior from their fellow citizens and promoted recognition of societal norms in public spaces, particularly traffic regulations. The resulting shift in perspective also generated increased support for changes to public transport and public space. These programs had unexpected benefits for road safety. For example, one “Life is Sacred” policy set earlier closing times for night clubs to reduce alcohol-fueled violence. A welcome side effect was a reduction in drunk driving, which resulted in significant gains for road safety. It demonstrated that Bogotá’s actions to reduce violent crime could have an impact on traffic fatalities as well. In just 10 years, from 1996 to 2006, Bogotá’s traffic fatalities dropped by half. Despite facing challenges common to many cities – inadequate infrastructure, congestion, pollution, inequality and crime – the Colombian capital has become a powerful example of urban transformation.Many elements contributed to this success, including the city’s bus rapid transit (BRT) system, Transmilenio, which debuted in 2000; the creation of an ambitious network of bike lanes, and improved pedestrian sidewalks and crossings. But how did political, financial, institutional and power dynamics contribute? A new research project (report, PDF) by WRI Ross Center for Sustainable Cities and the Overseas Development Institute (ODI) has revealed an unforeseen synergy between general public safety actions in Bogotá and efforts to lower traffic mortality.The Strategy: Link Road Safety to Other Issues People Care AboutThe 1990s was a turbulent decade for Colombia, with record levels of violence and homicide. Citizens demanded a government response. In Bogotá, a suite of enforcement, social marketing and education policies were enacted, under the banner “Life is Sacred.” As part of this program, the administration linked traffic deaths to wider problems of crime and murder in the city, and framed it as a part of a public health crisis.Click to enlarge Other Potential StrategiesOur research also looked at two other cities that struggle with road safety and sustainable mobility options: Mumbai and Nairobi. We examined local political dynamics in all three cities and outlined key challenges and opportunities for catalyzing action to improve road safety.The research did reveal some gains, notably the creation of a non-motorized transportation policy for Nairobi and court-mandated road safety interventions in Mumbai.But we also found that it can be difficult to gain traction politically when discussing road safety in isolation. The issue is often seen as a matter of personal responsibility, rather than a question of public health or government service.In addition to the strategy above, our research identified three more ways to make progress with road safety: tying road safety to other issues, such as traffic congestion; building alliances at all levels of government, including local, regional and national; and producing a dedicated road safety plan with short-, medium- and long-term aims and objectives to build lasting solutions and avoid prioritizing “quick wins” only.These strategies are not failsafe. Even in Bogotá, there is still progress to be made. There, road fatality numbers have plateaued and the new “safe system” -based road safety plan hopes to catalyze further action. But its dramatic progress in public perception and political action related to road safety make it a point of reference around the world. The city has shown that a multi-level approach, combining technical know-how with socially and politically savvy campaigns, can unite citizens and decision-makers in a common goal: saving lives.last_img read more

A Pre-Inauguration Online-Marketing Report Card for Change.gov

first_imgTwo weeks from today, Barack Obama will be sworn in as the 44th president of the United States. As online marketers, we’ve been watching Obama’s campaign and transition closley. Whatever you think of his politics, Obama has captured the attention of millions, largely through effective use of online marketing (in politics they call it campaigning). BarackObama.com  Still, one thing stands out: Both Change.gov and WhiteHouse.gov are small potatoes next to the campaign’s online footprint. Even if Change.gov added links at its current rate for two years (the length of the campaign), it would have less than 1% of the links Obama’s campaign website has.  5,094,062 HubSpot software  953 Change.gov  Webinar: Blogging for Business  4,852  Inbound Links  Google Indexed Pages Originally published Jan 6, 2009 7:36:00 AM, updated March 21 2013  9 A lot was written about the Obama campaign before and after the election (I recommend  , I compared the transition site to two related sites,   Delicious Bookmarks WhiteHouse.gov The lesson for online marketers and small business owners is simple: Make your site into a hub for your target audience.  .  .  David’s But how about the transition? How’s Obama’s transition web site,   91  97 things — to organize house parties, meet other volunteers and find events in their area.  3,066 to learn how to create a thriving inbound marketing blog. Download the free webinar . Here’s what I found:  Website Grade  8,159  available in   posts highly). You’re probably not running a presidential campaign, but if you do these things, you’ll be on your way to a website worthy of one.  3,496  3,763,938  8 BarackObama.com Change.gov and WhiteHouse.gov are both sites where people go to find information and comment; BarackObama.com is a site where people went to Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack What’s the difference? competitive tracking tools Want to learn more about publishing a blog on your business website? Join Facebook The Obama campaign website was a hub for its target audience, which is why it succeeded. Change.gov and WhiteHouse.gov aren’t there yet. It’s hard to read too much into these numbers (the sites all have varying ages, and they serve different purposes).  doing?  and  Seth  Traffic Rank  Page Rank .   2,750,000 Start blogging  106,700 WhiteHouse.gov   and   1,263 Using Join Twitter  8  1,700 DO  6,474  97 Change.govlast_img read more

3 Benefits of Making Your Website Blog-Driven

first_img Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack SEO Originally published Jun 16, 2010 3:00:00 PM, updated July 03 2013 Join HubSpot Experts for a live session for website review and optimization, providing tips for getting found online.Date & Time: Every Tuesday at 1:00pm ETSubmit your site now for optimization by HubSpot Experts! (2 will be selected)center_img After hosting several Website Optimization Webinars, I’ve noticed that many companies have useful content on their websites, but have trouble blogging.The problem with many of these companies is not that they are incapable of entering the content mindset. It’s that they stop having this mindset once they launch their site.Websites are static, but blogs are dynamic. All these companies need to do is turn their static content into dynamic content.3 Reasons Why Your Website Content Should be Dynamic1. It Keeps Your Visitors InterestedYou want people to have a reason to come back to your website. If your website content is static, visitors can just browse your site once and they’re done. But if you’re putting out new content all the time, they have reason to come back. And if your content is truly interesting, they’ll even subscribe to your updates via RSS or e-mail.2. More Pages = More SEO JuiceEach blog post is a new page that search engines see, and therefore a new opportunity to get found online. Packing as much content as possible into a few pages is not an effective search engine optimization strategy.3. Incentive to Create More ContentAfter companies pack their websites with useful content, they often avoid adding new content to their sites. If you don’t have a blog, adding more content means redesigning the site and complicating the layout.Shouldn’t you put yourself in a position that encourages you to provide more useful information to your site visitors?Example: LaBelle WineryLaBelle Winery in New Hampshire is doing a lot of the right things. They use their website to announce events, upload photos, and offer wine-related recipes. Their website is full of rich, useful content!While I reviewed their site in our webinar, I suggested that they put their future content updates into a blog. By doing so, they will reap all the benefits I’ve mentioned.Creating a blog will also give LaBelle Winery the flexibility to share a wider variety of relevant information. They no longer need to be confined to just events, photos, recipes, and news. This should additionally make the rest of their site cleaner.Marketing Takeaway: Make Your Website Blog-DrivenPresenting the dynamic parts of your site in a blog will help you gain followers, improve your SEO, and encourage you to produce more useful content for your site visitors.Your website should contain some information about your company, outside of your blog. However, this should be reserved for basic information that does not change often. The information that does change, such as news, offerings and events should be in a blog.Many companies are already doing the right thing by offering useful content. They just need to make the change from presenting information in a static way to doing so dynamically through a blog.Live Website Optimization: Using Website Grader For Marketing Success Topics:last_img read more

4 Steps to Transform Leads Into Customers

first_img Topics: Lead Nurturing This a guest post written by Greg Alexander CEO at Sales Benchmark Index. SBI is a sales consulting firm who helps companies grow revenue by improving the productivity of their sales forces.  Greg is the author of Making the Number: How to Use Sales Benchmarking to Drive PerformanceYour visitor and lead volumes have taken off since you began using inbound marketing strategies.  Congratulations! The key question now is “How do you convert leads into customers?”This is where a sales process might be helpful. What is a sales process?   Think of a sales process the way you think of Inbound Marketing, meaning it is a methodology. The inbound marketing methodology has three steps: get found, convert, and analyze.  Within each step you have an objective, a set of activities to accomplish, some tools to do so, and exit criteria that indicates it is time to move to the next step in the process. For example, in Get Found your objective is to attract visitors.  The activity to do so is to create remarkable content. The tool you use to create this content is a blog.  The exit criteria that indicates a visitor has become a lead is a form fill. There are objectives, activities, tools and exit criteria for Convert and Analyze.4 Steps to Transform Leads Into CustomersA sales process is a methodology, just like Inbound Marketing is, but its goal is to convert a lead to a customer. A simple example of a sales process is as follows:Recognize the Problem:  In this step, the objective is to collaborate with the lead on problem diagnosis. The activity is to quantify how the lead’s problem is impacting financial results.  The tool might be a Call Plan and the exit criteria is to perform an assessment with the client.Define Needs:  Here the objective is to prove there is a real need.  The activity is to identify who the lead’s problem impacts.  The tool might be a buyer persona and the exit criteria might be to earn agreement with the lead that this problem cannot be ignored.Evaluate Options:  The objective is to confirm a list of problem solving options and a set of evaluation criteria used by the lead to choose amongst them. The activity is to determine how each solution option scores against the evaluation criteria.  The tool might be a utility analysis and the exit criteria might be a decision frame work the lead agrees to use when evaluating vendors.Resolve Concerns:  In the final step, the objective is to overcome the concerns expressed by the lead.  The activity is to perform a risk analysis. The tool might be a risk mitigation plan and the exit criteria is an order.  Yes!!If the Inbound Marketing Methodology has helped you grow visitors and leads, try using a methodology to convert leads to customers, known as a sales process. Hopefully, you have the same success other Hubspotters have had and more leads turn into customers.Photo Credit: Images_of_Money Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Originally published Sep 19, 2011 1:30:00 PM, updated July 28 2017last_img read more

JBL Endurance Jump review: Good for a run outside

first_imgAsk any audiophile to pick between a wired and wireless set of headphones and the answer will not surprise you. Wired headphones offer better sound quality and for most parts, they are more reliable than their wireless counterparts. And while most of the times they are convenient to use, fitness enthusiasts may find them a bit uncomfortable especially during rigorous workout sessions. This is where the wireless headphones spin their magic. The latest company to add another device to the growing league of sports headphones is JBL, which has launched a number of earphones including JBL Endurance Jump that stars in this review.Earlier this month, HARMAN International introduced their new line of sports headphones in India. The new line called JBL Endurance headphones consists of four products — JBL Endurance Run, which is priced at Rs 1,599, JBL Endurance Sprint, which is priced at Rs 3,999, JBL Endurance Jump, which is available for Rs 4,799, and JBL Endurance Dive, which is available for Rs 6,999. The company’s new sports headphones are available for purchase at JBL’s e-shop, and at various online and retail stores across the country.As part of this review, I used the Black colour variant of JBL Endurance Jump. It is also available in a few peppy colours such as blue, teal, yellow and red.Endurance Jump is a simple and down-to-earth looking device. While the peppy shades do add a bit of bling to the overall character of the headphones, overall design and colour pattern is subtle and ensures that the product doesn’t look gaudy.advertisementWhen it comes to performance, Endurance Jump headphones are a decent runner and they perform well when used at optimum volume levels. Though they are slightly bent towards the higher frequency range, they come loaded with features like touch-sensitive controls, which are unique in this price range. They also sport a battery saving feature, which ensures that no drop of that juice goes waste. As far as the sound is concerned, it is loud and clear.But there are areas where Endurance Jump could have been better. For example, the music, which sounds pleasant despite being tuned to the highs at optimum volume levels, can sound bit harsh at higher volume levels. More on this in a while.DesignThey say convenience and comfort don’t go hand in hand. But JBL Endurance Jump seems to defy this rule, as it is both comfortable to wear and convenient to use. The design, although bland, is unique enough due to the shape of Endurance Jump ear buds. It ensures the Endurance Jump doesn’t look like tens of other earphones with generic design in this price range. The shell of Endurance Jump is made of a rubbery material, which makes it resistant to light rain and sweat. It also aids in overall comfort of the design. The earpieces are attached to an oar blade-esque structure on both the sides, which houses the battery and the controls on the right side. The oar blade-ish structure extends to an earband on which the earpieces rest when not in use. This structure then connects with the neckband joining the two ends.Most wireless headphones today have a relative long neckband, which allows users to access the controls. This setup despite being common is a pain to use owing to the placement of various controls. Endurance Jump solves this problem with a short neckband, which leaves no room for the neckband to hover around the user’s neck. Instead, it comes with touch sensitive controls, which can be accessed by a simple tap on the right side of the oar blade shaped structure. Tap it once to play or pause the music or answer or end a call. Tap it twice to switch to the next track or cancel a call, and tap it thrice to go back to the previous track.ComfortAs far as the comfort is concerned, for most parts, JBL Endurance Jump headphones are comfortable to wear. You can wear them all day long and listen to your favourite tracks without tiring your ears. The overall design is quite light and you won’t feel a thing even on wearing them for hours together. In fact, they are by far one of the most comfortable earphones in the price range below 5 grand. That said, Endurance Jump is not entirely fault free. I tried taking them out for a brisk walk and a jog. While they worked perfectly most of the times, the earpieces did pop out of the ear occasionally and had to be readjusted.advertisementEndurance Jump is a simple and down-to-earth looking device.Besides this, I found the touch controls to be a bit finicky. While readjusting the earpieces, I inadvertently ended up touching the controls, which are located on the right flap of the headphones. In effect you either play or pause the music or worse, change the track altogether. The same problem persists while using the volume controls, all of which I found a bit annoying.PerformanceAs I mentioned before, Endurance Jump are decent with sound quality. They may not help you win a marathon with the sound quality that they offer but they sure will help you survive a short run. What this means is that while they don’t offer exceptionally great sound but they are good enough, especially when you are out on a run and when you are not likely to focus on subtleties like highs, mids and lows. In my experience, I found Endurance Jump highlighting the highs way more than I would like them to. It got to a point to where I had to reduce the volume below 50 per cent to listen to any song.I tried a variety of songs like Adele’s Rolling in the Deep and Alan Walker’s Faded during my early morning jogging sessions and the problem persisted. Punk Rock songs like Avril Lavigne’s Skater Boy and Rock n Roll didn’t sound any better. Take the volume a couple of notches up and even the smoothly flowing Rock Pop song like Christina Perri’s Bang Bang and Blues classic like Robbie William’s Angel seem to be piercing through the ears. In retrospect, the background noise does make the music more bearable.On the other hand, Endurance Jump performed well while handling Rock numbers like Bon Jovi’s You Wanna Make A Memory and Snow Patrol’s Chasing Cars. Even though the problem persisted at higher volumes, at optimum volume level, the music was slightly more tolerable.When it comes to performance, Endurance Jump headphones are a decent runner.In my experience I also found these headphones to lack clarity and detail. The mids were not clear enough, especially for a pair of headphones that cost over four grand, and even though the bass will likely not disappoint you, its impact is marred by overall character of the sound. The only silver lining you have is this nature of sound, which can sound a bit disturbing in the peaceful indoor surroundings, helps in masking some of the outside noise when you are out walking or jogging.Other than that, in my experience I found the Bluetooth to be a bit finicky at times. The headphones don’t easily connect with the source device automatically on getting disconnected when one of the earpieces comes out and rests on the earband. You need to properly disconnect the headphones and reconnect them again in order to use them.BatteryOne feature that stands out is the battery life. Endurance Jump comes with a good battery life. The battery gives a good eight hours backup when charged completely. And there is a quick charge feature which ensures that the users get up to an hour of playback time when charged for 10 minutes.advertisement Besides this, JBL Endurance Jump also comes with a Power Hook feature. What it does is that it automatically turns the headphone on when the earpieces, which rest on the earband in the off mode, disjoin from the earband. This, in turn, not only makes the headphones easy to use but also help in saving the precious battery life — making it last longer.Should you buy it or not?The answer to this question can be a bit tricky. Endurance Jump headphones are great to use especially if your workout involves spending long hours outside or if you are on the move in general. However, the same cannot be said for listening to music in the quite of your room. The overall character of the sound comes out a bit harsh. While this helps in masking the background noise, it’s not particularly pleasant to hear in peaceful office atmosphere. The battery, though, supports the headphones till the last drop and is definitely one of the plus points of this device.Notably, there are other wireless headphones available in the market costing less than five grand that are worth considering. For example, OnePlus Bullets Wireless that were launched earlier this year offer a better sound quality at a lower cost.JBL Endurance Jump review7/10Good stuffIPX7 waterproof designGood battery lifeBad stuffFinicky touch controlsUnimpressive sound qualitylast_img read more

The 7 Worst Types of Headlines (And How to Fix Them)

first_img Blogging Mistakes Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack Originally published Apr 25, 2014 8:00:00 AM, updated July 28 2017 Topics: Sometimes I get angry at headlines. I’ve written over 1,000 words on a subject, yet one 70-character phrase will most likely be the deciding factor in whether people view my writing or continue on their merry way. Just a few words could stand in the way between the piece of content being a success and a dud. Even though I — and most other marketers — know that headlines are crucial to our content’s success, we still sometimes mess them up. And we really need to stop messing them up. We’ve got audiences to serve and numbers to hit; we can’t pour all the effort we took writing and editing and designing content down the proverbial drain. We’ve got to recognize what mistakes we’re all making in our headlines and be vigilant about fixing them. To help us all get one step closer to creating clickable headlines, we put together a list of the worst headline mistakes we’ve seen (or experienced ourselves). Keep reading to see which ones you might be making, and get tips on how to fix them. Free Download: Marketing Editorial Calendar Template1) The Bait-and-Switch HeadlineYou’ve seen these headlines littered all over the internet. Something titled “One Young Girl Yelled at Her Principal in Front of the Entire School, and You’ll Never Guess What Happens Next” would just be a video of a girl “yelling” at her principal in a skit and nothing ends up happening to her. Not exactly the drama that you expected when you clicked on the title. That’s the bait-and-switch — and it happens in content all the time. Instead, make sure you’re always describing the piece of content accurately. You can still play on that “you’ll never guess what happened” trope — but just make sure that it’s something that people will seriously be surprised by. 2) The Over-Promised and Under-Delivered HeadlineThis is similar to the first bullet point, but different and pervasive enough that it deserved its own section. Often, content creators will title typical blog posts as “Ultimate Guides to X,” when in fact, they’re nowhere near ultimate. The posts will have fewer than 500 words on the topic … so what about that screams “ultimate?” We must be careful about calling a piece of content “ultimate” or “comprehensive” guides unless they really are ultimate or comprehensive. Ask yourself: Have you covered almost every question your target reader could ask about the topic?If there are more than a few lingering, tangential questions left, it’s probably not an “ultimate guide” — and that’s okay. Your content can still be excellent without being the most comprehensive thing in the planet. Just make sure you’re setting expectations properly. Once burned by the under-delivered headline, people will be less likely to view more of your content in the future. 3) The Oddly Specific and Lengthy Headline That Leaves You More Confused Than When You Started Reading So you Leave the Post and Then Wonder Why You Have High Bounce RatesNow, the opposite of the first two issues is just as bad. Take this section header as an example. About half-way through, you’re lost, wondering what the heck I meant to actually say because I was too wordy. Getting your article’s angle across in a concise way is crucial to the success of your headline. To fix this problem in your headline, take a minute to evaluate the headline before you publish. Which words can you take out? Take them out. Which phrases could be condensed? Condense them. Which words don’t add any additional value to the reader? Remove them. Push yourself to make the headline as short as possible while still maintaining its meaning and enticement. 4) The Headline Made of KeywordsWhen people first start trying to create content that’s supposed to be easy to find with search engines, they’ll often keyword-stuff headlines. A simple guide to Facebook for marketers becomes something like “How to Generate Leads With Facebook, Run Facebook Ad Campaigns, and Get More Likes on Facebook.” Holy keyword stuffing, Batman!Instead, focus on one keyword in your title that makes sense for the overall content topic — Google’s algorithm changes won’t reward you for stuffing keyword after keyword into your content. Keep that keyword or phrase the central point of the headline, but make it snappier using some of the tips in this post. 5) The Jargon-Filled Headline With Extra-Vague IcingIf you’re creating thought-leadership-esque content, it’s realllllly easy to make this headline mistake. You want to sound like a “thought leader” after all … and shouldn’t industry leaders use extra-jargony terms to sound smart? Nope. All that jargon does is make your readers extra confused and your content blend into the crowd. If your readers are trying to learn more about your industry, chances are they aren’t in on the jargon “know-how” quite yet, anyway. And as for industry insiders? They can see right through it. To remedy this, think about crafting headlines your mom (or really anyone unfamiliar with your industry) would understand and want to click on. With this frame of mind, you’ll change up jargon like “utilize” or “leverage” to “use,” … and you’ll end up actually teaching your readers and being closer to that initial thought leadership goal than you were before.6) The Unintended Consequences HeadlineTruthfully, this is one mistake I made on the HubSpot blog. For a post on productivity tools that could make you more focused and effective at work, I offered up this headline: “Stop Wasting Away Your Workday With These Productivity Tools and Techniques.” Because of the word choice and order, it comes across like these productivity techniques actually make you less productive. After we got some flack for this (rightfully) confusing headline, we changed it to “Productivity Tools and Techniques to Stop Wasting Away Your Workday.”In your own headlines, be very mindful of how word choice and order can change the meaning of your headline. One easy way you can prevent publishing headlines with unintended meaning is to run the headline by a coworker, friend, or family member before you hit publish. Ask them what they think the piece of content is about — if it’s different than what’s in the piece, it’s time to change up the title. You don’t want to risk mucking up your results because of one measly headline.7) The Bland Middle-of-the-Road HeadlineIf you’ve been reading this far, you might be thinking that the ONLY solution to all of these problems is to write couchy, overly accurate, and semi-bland titles — but that’s not the solution either. The world doesn’t need another post like “7 Companies to Follow on Social Media.” It needs more “7 Companies That’ll Teach You Things You Never Knew About Social Media.”Push yourself to have novel, exciting, and accurate headlines … aka something that someone would take time out of their day to read, watch, and/or share. Don’t get too shy about trying out new and different headlines. If it’s accurate, SEO-friendly, and enticing (yes, all three!), you’ve found the sweet spot that we all look for. It’s like balancing spinning plates — writing awesome headlines takes practice and coordination, but it’s not impossible. So if you find that your headline is kind of “meh,” keep on pushing until it’s something you’d go out of your way to read if you stumbled across it on the web. Use this post’s advice on ways to make it “sexier.” If that’s still not cutting it, it might be time you revised the content itself to be more enticing — then you’ll have opportunity to make the headline more enticing, too.  What other headline mistakes do you catch in the wild? Share your thoughts on how to fix them in the comments.last_img read more

These Influencers Are Computer-Generated: The Future of Marketing, or Untrustworthy Advertising?

first_img Virtual Reality (VR) Originally published Sep 18, 2019 7:00:00 AM, updated October 02 2019 More likely than not, you see influencer posts on your Instagram feed daily. In many ways, they become part of your life — influencing everything from exercise classes you take, to clothes you buy.It’s undeniable that influencer marketing is powerful. In fact, over the past five years the tactic has quickly grown into a multi-billion dollar industry.Plenty of businesses, both large and small, use influencers across their social platforms to reach new audiences, build brand awareness, and increase sales. Examples of successful influencer marketing strategies range from Stride Gum’s partnership with DJ Khaled to Glossier’s partnership with micro-influencers and “regular women”.Download Our Guide to Influencer Marketing EssentialsAnd, as influencer marketing grows, it’s no longer just limited to humans — as we’ve seen with Jiff Pom, a Pomeranian with over nine million Instagram followers.But if any human (or pet) can become an influencer, it begs the question — do influencers even need to exist in real life?In 2019, computer-generated influencers like Miquela Sousa might argue, “No.”For instance, let’s take a look at this post by Miquela Sousa (@lilmiquela), an influencer with 1.6 million followers:By all accounts, the post looks real. Miquela, a 19-year-old Brazilian American model, influencer, and singer, is posting a #sponsored post for Calvin Klein and posing with fellow model Bella Hadid.But Miquela is a computer-generated character, introduced by Los Angeles company Brud in 2016. Each month, almost 260,000 people listen to her music on Spotify. Miquela works with major brands ranging from Prada to Samsung, and she’s even given interviews at Coachella.All of which raises the question — why should companies pay real human influencers to promote their products, when they can create their own personal influencer from scratch?Lil Miquela, a Chinese News Anchor, and Colonel Sanders — Are Virtual Influencers The Future of Marketing?Before we consider the pros and cons of virtual influencers, let’s explore some examples.First, as previously mentioned, there’s Lil Miquela. When you scan through her Instagram posts, you quickly realize her captions make her sound like a regular teenager.In fact, in the following post, she even sounds like she has real emotions, writing, “[One of angel boi’s friends] blew up at me at lunch and stormed out as I ugly cried in front of about 50 strangers … and now he won’t respond to any of my texts”:While her caption is fake, her followers’ comments are real — many of Lil Miquela’s followers respond with empathy or shared experiences, comments like “This same thing happened to me once, you’ll get through it”.And then, there are Miquela’s “friends” — Bermuda (@bermudaisbae), with 170K followers and a bio that reads “Robot/Unbothered mogul with daddy’s PIN and a flawless highlight”, and Blawko (@blawko22) a self-described “Young Robot Sex Symbol” with 141K followers.As Miquela writes on the following post: “Me and my mains! Always getting me through the roughest, there for all the highs, ride or dies … ILU guys!”While these three are the only robots currently engineered by Brud, there are other “virtual humans” out there.For instance, Xinhua News, a Chinese media outlet, unveiled an AI news presenter in 2018 who can work 24-hours a day without breaks, reducing news production costs. As the artificial news presenter stated in his introductory video, “I’ll work tirelessly to keep you informed as texts will be typed into my system uninterrupted.”Image SourceIn another example, Balmain, a fashion label, commissioned photographer Cameron-James Wilson to create a diverse “virtual army” of models for Olivier Rousteing’s 2018 collection:In a statement on the campaign, Balmain writes: “Anyone and everyone is always welcome to join Balmain Army’s growing ranks — they need only share our bold spirit of adventure as our new virtual icons, Margot, Shudu and Zhi who mirror the beauty, the rock style and the confident power.”Of course, the campaign was met with mixed reviews — one follower wrote, “This is disgusting! I do not understand why they think these models are attractive”, and another commented, “As if Photoshop wasn’t enough, what’s wrong with this world?! #realpeople #realmodels please”.And, last but certainly not least, there’s KFC’s Colonel Sanders, mocking the very trend of virtual influencers while taking part in it:All of which is to say — are virtual influencers untrustworthy, or the future of marketing?What Virtual Influencers Can Offer — and What’s MissingThere are some undeniable benefits to creating or hiring a virtual influencer.For one, a virtual influencer isn’t human, meaning he or she won’t need breaks. Xinhua News, mentioned above, clearly saw the benefits of this — by using a virtual news anchor to cover breaking news 24-7, they lowered the cost of hiring real people to cover news throughout the night.If you’re trying to work around-the-clock publishing and promoting content to raise brand awareness, then, it makes sense you’d consider using a virtual influencer, who can post and promote content without sacrificing human needs like … well, sleep.Additionally, your virtual influencer isn’t as much of a PR liability as a real influencer is. For instance, Debra Davis, founder of NKLS — a company that researches, advises on, and invests in virtual and augmented reality — told WWD, “With a virtual influencer, so much more thought has to be put into the message. It’s not just someone with a Twitter stream. It’s more carefully constructed and thought through, and therefore can be controlled.”Real influencers and celebrities make mistakes that could influence the public’s perception of your brand. With a virtual influencer, you don’t risk associating your brand with any negative press.Additionally, it might cost less to hire a virtual influencer compared to a celebrity or supermodel. However, if your brand is considering hiring micro-influencers, you’ll more likely find a real micro-influencer for cheaper.It’s also worth noting that much of what we see on Instagram is edited, filtered, and posed — so, really, is a real person’s highly filtered version of “real life” much different from virtual reality, anyway?Lastly, a virtual influencer is incredibly rare and unusual, so it draws immediate attention to your brand. If your brand is trying to reach Gen-Z or a younger audience, a virtual influencer might be something that appeals to your intended demographic.On the flip side, there’s still something uniquely powerful and engaging about real influencers connecting with their audience through social platforms. Virtual influencers like Lil Miquela can pretend they have human emotions, but that can just as easily backfire if her audience doesn’t trust the emotion behind it.Ultimately, influencer marketing is about engaging in authentic, meaningful connections. How is an audience ever supposed to trust a promoted post when there isn’t a real human advocating for it?Additionally, influencer marketing is often most successful when it’s seen as real and genuine. For instance, direct-to-consumer beauty brand Glossier has become insanely successful due, in large part, to its authentic marketing strategy.As Emily Weiss, founder and CEO, said during a live interview with Kara Swisher for the Recode Decode podcast, “At Glossier, something we’ve always stayed very true to, since pre-launch, day one, is that every single person is an influencer.”You’ll notice Glossier adheres to this strategy on its Instagram page, which exhibits real women using Glossier products:At the end of the day, there’s something to be said for brands that find real people to promote their products or services to other real people. Sure, there’s risk involved — but that risk is the same component that enables audiences to trust, listen to, and connect with those influencers in the first place. Don’t forget to share this post! Topics:last_img read more

Realme XT, OnePlus 7 Pro, iPhone XR: Best phones to buy in September

first_imgIf you thought the past few months have been crazy when it comes to phone launches, you’re absolutely right. The smartphone industry has been busy with every mainstream brand launching a bunch of new phones, and things are just getting started. September and October are expected to be the busiest of them all with OEMs like Realme, Xiaomi, Vivo and Oppo launching a series of smartphones before the festive Diwali season.Earlier this month, Apple announced its iPhone 11 series, which will launch in India on September 27. We have Google and Huawei getting ready to bring their latest flagship phones over the next few weeks as well. With so many phones crowding up the market in India, we try to pick out some of the best of them from different price segments to help you decide which phone you should buy.Best phones under Rs 10,000Realme 5: Rs 9,999Realme 5 was launched in India recently alongside the Realme 5 Pro. These are some of the first quad camera phones to launch in the budget segments. The Realme 5, in particular, is the only phone to offer four rear cameras under Rs 10,000, which makes it a unique phone already. In addition to this, the phone also sports a 6.5-inch HD+ (720×1600) dewdrop display, a crystal design, Snapdragon 665 SoC and a large 5,000mAh battery. Redmi Note 7S: Rs 9,999With the Redmi Note 7S, Xiaomi brought the trendy 48MP camera to the sub-Rs 10,000 segment. The dual camera setup on the back includes a 48MP Samsung GM1 sensor paired with a 5MP depth sensor. The Redmi Note 7S also offers a fast Snapdragon 660 chipset and Gorilla Glass 5 on the front and back. It houses a 4,000mAh battery and sports a 6.3-inch FHD+ Dot Notch display.advertisementNokia 4.2: Rs 9,499The Nokia 4.2 recently received a price drop in India and can now be found under Rs 10,000, which looks right. If you’re looking for a pure, stock Android experience and the surety of receiving monthly security updates, the Nokia 4.2 is the one to consider. HMD Global has been doing well in delivering timely updated to its portfolio, and the Nokia 4.2 has also been confirmed to receive Android 10 in Q1 2020. Additionally, the phone also touts a waterdrop display and a dedicated Google Assistant button.Best phones under Rs 15,000Xiaomi Mi A3: Rs 12,999Xiaomi hasn’t launched a lot of new phones in the sub-Rs 15,000 this year, but the ones that it has are pretty great options even now. The Mi A3, for example, is an Android One phone from the company that runs on stock Android Pie. It is a great option for Mi fans who want something cleaner than MIUI. The Mi A3 also comes with a Snapdragon 665 SoC, Gorilla Glass 5 on the back, 48MP triple camera system and a 4,030mAh battery with 18W fast charging support.Realme 5 Pro: Rs 13,999Realme 5 Pro is the second half of the Relame 5 series and the successor to the Realme 3 Pro. It also highlights a quad camera setup which includes a 48MP Sony IMX586 sensor, an 8MP wide-angle camera, a 2MP macro lens and a 2MP depth sensor. The Realme 5 Pro is powered by a Snapdragon 712 SoC and features a 6.3-inch FHD+ Dewdrop display. It also houses a 4,035mAh and supports VOOC 3.0 fast charging. Motorola One Action: Rs 13,999Motorola has been focusing a lot on its One-series in India. Phones under this lineup, like the One Action, have offered stock Android One software along with some unique features. With the One Action, you’re getting a 21:9 CinemaVision Full HD+ display, which is the perfect aspect ratio for watching movies and TV shows. The smartphone also comes with an Action Camera for video creators who are looking for a GoPro-like camera experience.Vivo Z1 Pro: Rs 14,990The Vivo Z1 Pro is powered by a Snapdragon 712 phone and it is also one of the most affordable phones to offer a punch-hole display. The Vivo Z1 Pro sports a 6.53-inch FHD+ screen, houses a 5,000mAh battery with support for 18W fast charging and a triple camera setup. It also sports a 32MP selfie camera and runs on Android 9 Pie with Funtouch 9.0 on top.Best phones under Rs 20,000Realme XT: Rs 15,999The newest entrant to the sub-Rs 20,000 segment is the Realme XT. Realme has launched a bunch of terrific mid-range phones and the Realme XT is one of them. It is the only phone in its segment to offer a 64MP quad camera setup. In addition to a high-resolution main camera, the Realme XT also offers an 8MP wide-angle lens, a 2MP macro lens and a 2MP depth sensor. It also offers a premium Gorilla Glass 5 design and is powered by a Snapdragon 712 SoC. The Realme XT packs a 4,000mAh battery and supports VOOC 3.0 fast charging.advertisementOppo K3: Rs 16,999Oppo K3 is very similar to the Realme X in a lot of ways. It also comes with a notchless AMOLED display, pop-up selfie camera and Snapdragon 710 SoC. The K3 features a 6.5-inch FHD+ (2340×1080) Super AMOLED display and supports an in-display fingerprint sensor. It sports a 16MP dual camera setup rather than a 48MP camera as seen on the Realme X. The K3 also houses a 3,765mAh battery and supports VOOC 3.0 fast charging.Best phones under Rs 50,000Redmi K20 Pro: Rs 27,999The Redmi K20 Pro is still the cheapest Snapdragon 855 smartphone available in the market. Additionally, the K20 Pro also brings a unique glass design with flame-like gradient finish on the back, notchless AMOLED display, a pop-up camera, 48MP triple rear camera setup and 4,000mAh battery with 27W fast charging support. It is also worth noting that the Redmi K20 and K20 Pro come with MIUI 10 with fewer ads compared to typical Redmi phones.OnePlus 7: Rs 32,999The OnePlus 7 is also an affordable Snapdragon 855-powered smartphone. It gets mostly the same internals as the Pro model while the design is similar to the OnePlus 6T. The OnePlus 7 offers a 6.41-inch Optic AMOLED display along with a 48MP dual camera setup. The smartphone houses a 3,700mAh battery with 20W fast charging support. OnePlus 7 Pro: 48,999If you’re willing to spend a lot of money for a OnePlus phone, then it doesn’t get better than the OnePlus 7 Pro. It gets the best features OnePlus has to offer, right from a 90Hz QHD+ display to a Snapdragon 855 SoC to a 4,000mAb battery and 30W Warp charging.iPhone XR: Rs 49,900With the recent price drop on iPhones, the iPhone XR is now at its most affordable and attractive yet. It now falls under Rs 50,000, which makes it the best iPhone to spend your money on. While it offers an LCD display rather than an OLED panel, everything else about the iPhone XR is all flagship. It is powered by a blazing fast A12 Bionic chipset and will soon get updated to iOS 13. It also has the best battery life on an iPhone, until the iPhone 11-series releases.Best phones money can buySamsung Galaxy Note 10+: Rs 79,999Samsung’s most premium Galaxy Note phone is worth buying if you plan to use the S Pen. The S Pen now comes with more use cases thanks to a new Air Actions feature that lets you wave the stylus in the air to perform certain actions. The Note 10+ flagship offers a stunning 6.8-inch Dynamic AMOLED with ultra thin bezels. It also comes in a new Aura Glow gradient colour and is powered by an Exynos 9825 chipset. The Note 10+ also gets a large 4,300mAh battery and a quad camera setup, among other things. Huawei P30 Pro: Rs 71,900Until the Pixel 4 comes out, we will continue to rank the Huawei P30 Pro as the best camera phone out there. The quad camera setup includes a 40MP RYYB main camera that is terrific in low-light, a 20MP f/2.2 ultra wide-angle camera, an 8MP telephoto camera with 5x optical zoom (50x digital zoom) and a ToF camera. The P30 Pro also features a 6.47-inch FHD+ (2340×1080) OLED display and is powered by a fantastically efficient Kirin 980 chipset. It runs on Android Pie and offers a stellar battery life with support for 40W fast charging.advertisementlast_img read more

Video: Every Penalty from Saturday’s Oklahoma State-Texas Game

first_imgYouTube user “burntorangejuju” created this masterful mashup of every single penalties from the Oklahoma State – Texas game Saturday, minus delay of games, false starts, and intentional grounding. Burntorangejuju highlighted four specific calls that he took issue with. From the user:1. (1:00) The holding on Taylor Doyle was called by the LJ. The LoS is the 35, where the supposed hold takes place, but the LJ throws the flag at the 22. He either completely made this $#@! up, or he meant to call Vahe for the hold.2. (2:45) The obvious hold called on the OSU FB that negated the first down took place RIGHT IN FRONT of the LJ at the OSU 28 yard line, however the SJ made the call from the UT 46 yard line, 26 YARDS FROM THE PLAY.3. (9:30) The fumble and supposed OSU recovery. Three officials (the LJ being one of them) actually go into the pile to see who has possession. After about 3 seconds, the LJ tells the Referee that it’s OSU ball. Literally 3 seconds later, Nashan Hughes emerges from the pile with the ball. Walsh never had more than one hand on the ball the entire time.4. (12:00) Of course, the bull$#@! Unsportsmanlike where the LJ makes contact with CS.Watch the video below and make your own judgements: While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up.last_img read more

Film Study: How Glenn Spencer Puts OSU’s Defensive Speed to Work

first_imgWhile you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up. Yesterday, we looked at how disruptive Oklahoma State’s defensive linemen are which allows its linebackers and secondary to make plays. Today, we’re going to look at how relentless they are in pursuit of other teams’ QBs.What UT’s offense was doingTexas is in a spread formation with 4 WRs split out wide (two up top, two at the bottom) and the RB lined up to the left of Heard.Being third-and-long with less than a minute left in the game, it was reasonable to assume Texas would be passing the ball to get the first down, with the dead giveaway being the offensive linemen’s stances – all are in two-point pass protect stance. When the ball is snapped, the linemen take their steps backward and begin to read the rushers on defense.Heard gets the snap and immediately takes a quick five-step drop. However, he isn’t too far into his progressions before he decides to tuck the ball and run with it. What OSU was doingLike the last play, OSU is in its 3-3-5 Psycho nickel package. In addition to the three linemen (Taylor, Ogbah, and Bean), Ryan Simmons and Seth Jacobs are also playing up on the line of scrimmage.The other linebacker, Jordan Burton, is lined up across from the inside receiver at the bottom of the screen.Of the five defensive backs on the field, three are CBs and the other two safeties, who are both playing 10-12 yards off the line to prevent the deep ball.The way the defense is lined up before the snap and how it looks after is two very different things, which means OSU was disguising blitzes and coverage schemes to confuse Heard and his offensive line. It appears there’s no big stunts called for this play. Every rusher on this play, except for Bean, is actively engaged in trying to get to the QB. Bean, though, is playing as a first line of containment on Heard, with Burton adding some reassurance containment behind him. Notice when the ball is snapped, Burton, who had been assigned the tough task of playing “spy” on Heard all game, leaves his man and drifts a little to the left to play contain on Heard. Jacobs, who looks to be blitzing on the play, backs out and picks up Burton’s man. By the way, it’s pretty amazing that someone who weighs 225-230 pounds like Jacobs does is able to pick up an inside receiver that quickly and stick with him—yet another example of the speed that defines this defense and its players. On the other side of the defense, we see two CBs lined up across the two WRs, with a high safety behind them. Miketavius Jones is covering the inside WR. Just before the ball is even snapped, Jones takes steps toward the line. Once the snap occurs, Jones flies in full speed on a CB blitz and the high safety picks up his man.Why this worked for OSUUnlike the previous play we looked at, Texas has more blockers than OSU does rushers. That seems like it would be to UT’s advantage and buy Heard some time to make a play downfield. However, the OSU line is still able to push around the offensive line way while the disguised blitz by Jones is effective in getting to Heard on time.All remaining DBs (and Jacobs) who are playing coverage do a good job of not allowing the WRs to find any room, which, obviously, means Heard is unlikely to pass it. Once Heard sees Jones closing in, he decides to take off but is quickly corralled by members of OSU’s athletic line and brought down for a big sack. The 3-3-5 Psycho defense is an ideal defense for OSU to run; it relies on players being able to fly around fast. To run the 3-3-5 Psycho, specifically, a defense needs to have guys in the first two levels that are big, strong and fast. As you might have noticed, OSU’s defense is predicated on these things so it’s not too much for OSU to execute it.To really appreciate how far this program has come from a defensive standpoint, think back to the days when dual-threat QBs would do whatever they wanted to our defense. I still remember being in the stands for the Mizzou game in 2005 when Brad Smith ran for a cool 184 yards and passed for another 193. Two years later, I remember witnessing Colt McCoy run for 106 against us while gaining 388 total yards of offense. And I know we all still remember the 2011 K-State game when Collin Klein nearly gave all of us a heart attack while he rushed for 144 and 3 TDs and threw for another 231 and a TD.Fast-forward to 2015, and Heard, who had a school record 527 total yards of offense the previous week – by the way, the previous record belonged to Vince Young, who had 506 total yards in 2005 against…you guessed it—was held to 48 yards rushing and only 167 yards total. The great thing about this team is that, even if the offense isn’t performing up to par, the defense will keep us competitive in every game we play this year.last_img read more

Gundy Prescient In Valuing Multi-Sport Athletes

first_imgMike Gundy has high school athlete takes. We saw that last fall when he talked about how cell phones are contributing to a decline readiness for college football. Then earlier this spring he discussed multi-sport athletes.“I don’t like [specialization],” said Gundy on National Signing Day. “I think high school kids should be able to play as many sports as they want to play. I think we’re getting overwhelmed with travel baseball, softball, volleyball, AAU basketball, 7-on-7 and it’s discouraging some high school athletes to play multiple sports.“For us, we think it’s best for them to play multiple sports and compete year round. If they’re talented enough to get here, they’re probably going to get here, so playing another sport isn’t going to matter.“When we’re evaluating recruits one of the first things I ask is, ‘Does he play any other sports?’ Justin Blackmon was a heck of a basketball player and Dez Bryant could do anything. Guys that are talented at other sports are usually more talented on the field than guys who don’t. Not always, and quarterbacks are a little different but I would recommend they play all the sports and have fun.”James Washington is another player Gundy has discussed who played multiple sports (including tennis) in high school. And Gundy might be onto something here given what took place in the NFL Draft over the weekend. According to Tracking Football, nearly 9 of every 10 players drafted in the seven rounds of the NFL Draft played another sport in high school.OSU’s potential 2018 NFL Draft picks fit the mold, too. Mason Rudolph played basketball in high school, and I’m pretty sure Washington played ever sport his high school offered.Now, I will say I’d like to see how this compares to college football players overall. Like, most college football players are good enough athletes to play multiple sports in high school so they do. But what is that number overall? Is it 80 percent? Is it higher at 93 or 95 percent? That would be interesting.“Multi-sport, and also players who play on both sides of the ball, have infatuated us over the last couple of years just from an athleticism standpoint,” added Gundy on NSD. “We’ve found that you have more success with them being involved in special teams also, and that’s a very important part of the game.”h/t to 11 Warriors While you’re here, we’d like you to consider subscribing to Pistols Firing and becoming a PFB+ member. It’s a big ask from us to you, but it also comes with a load of benefits like ad-free browsing (ads stink!), access to our premium room in The Chamber and monthly giveaways.The other thing it does is help stabilize our business into the future. As it turns out, sending folks on the road to cover games and provide 24/7 Pokes coverage like the excellent article you just read costs money. Because of our subscribers, we’ve been able to improve our work and provide the best OSU news and community anywhere online. Help us keep that up.last_img read more

Cavalieri back in the Premier League at Palace

first_imgTransfers Former Liverpool and Brazil goalkeeper Cavalieri back in the Premier League at Palace Jamie Smith 00:10 3/3/2018 FacebookTwitterRedditcopy Comments(0) Diego Cavalieri - Fluminense Getty Images Transfers Crystal Palace Crystal Palace v Manchester United Manchester United Premier League The 35-year-old, a free agent after leaving Fluminense last year, has added to the goalkeeping options of Eagles boss Roy Hodgson at Selhurst Park Crystal Palace have confirmed the signing of former Brazil international goalkeeper Diego Cavalieri on a deal to the end of the season.The 35-year-old, who won three caps for his country and was a member of the Confederations Cup-winning squad in 2013, was a free agent after leaving Fluminense in his homeland last year.Cavalieri will provide competition for Palace’s two senior goalkeepers, Julian Speroni and Wayne Hennessey, as Roy Hodgson’s side battle against relegation from the Premier League. Article continues below Editors’ Picks Williams case shows Solskjaer isn’t holding Man Utd’s youngsters back – he’s protecting them Goalkeeper crisis! Walker to the rescue but City sweating on Ederson injury ahead of Liverpool clash Out of his depth! Emery on borrowed time after another abysmal Arsenal display Diving, tactical fouls & the emerging war of words between Guardiola & Klopp “I am very happy to be here and have been training with the guys for some time now,” Cavalieri told Palace’s website.”The atmosphere in the dressing room has been really good and they have received me very well so we can talk a lot and get to know everyone. I am very happy with this opportunity.”Cavalieri was previously on the books of Premier League side Liverpool between 2008 and 2010, during Hodgson’s period in charge, but failed to make a league appearance during his time at Anfield.last_img read more

Connecting the Maternal Health Community Through Interactive Mapping

first_imgPosted on June 25, 2010July 14, 2014Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)Earlier this month (June 7-9), the Maternal Health Task Force team attended Women Deliver 2010 in Washington D.C. and facilitated an exciting mapping activity. The conference was an ideal place to implement this activity; in attendance were advocates, policymakers, development leaders, health care professionals, government officials, and media from 146 countries!The MHTF site currently has three interactive maps; maternal health knowledge hubs, MPH programs that offer a concentration/focus on maternal health, and maternal health organizations.At the conference, the MHTF team focused on populating the maternal health organizations map by asking conference participants to provide basic information on where their organizations are located and the kind of maternal health work they do. The team also offered demonstrations (on big screens!) of how interactive mapping works.The Maternal Health Task Force is thrilled to announce that we received 158 mapping forms! Our team is currently in the midst of processing the forms and updating the map. Take a look at our fast growing map of organizations working in maternal health. If you submitted a form and do not yet see your organization on the map, check back over the next couple weeks.Putting your organization on our maternal health map will help to build a growing interconnected community of maternal health organizations. It will link the important work of your organization or school with the work of maternal health organizations and schools around the globe.If you did not attend Women Deliver, you can still get mapped! Click here to download the mapping form. Fill it out and return it to Kate Mitchell at kmitchell@engenderhealth.org.Share this: ShareEmailPrint To learn more, read:last_img read more